Content marketing, Email Marketing
Best Email Marketing Stats 2017 Did you know the number of email users worldwide is around 3.7 billion? A projected 269 billion emails are sent every day. That’s approximately 74 trillion emails a year. Who says email marketing is dead? Of course, the real...
Copywriter, Email Marketing
Why is it so important to create the best email subject line? Well, did you know that 33% of email recipients open emails based on subject line alone? What are you doing to create attention-grabbing, irresistible email subject lines? If the answer is ‘not a whole lot,...
Blogs, Content marketing, Copywriter, Email Marketing, Marketing
Using CTAs to boost conversions – the humble power of the call to action What does CTA stand for? No, not Chocolate Tastes Amazing or Channing Tatum’s Abs. CTA stands for call-to-action. It’s a force even more powerful than Channing Tatum holding a chocolate...
Copywriter, Email Marketing, Marketing
How to improve email open rates Email marketing is a cost-effective marketing method that offers an astonishing return on investment. Research last year suggested that every US dollar spent on email marketing offers an average return of $44. Wow. It’s no wonder...
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